About us


We offer a wealth of expert business and legal knowledge through our online training programs and include practical resources to Enterprise Development Initiatives, Incubators, Accelerators and Entrepreneurs, in order to help cultivate a community of empowered Entrepreneurs with the skills make a positive impact in their community, whilst growing and scaling their businesses.


To be trail blazers in the South African Entrepreneurial ecosystem, by tangibly helping more Entrepreneurs avoid avoidable risks, grow and scale their businesses and to support these Entrepreneurs so that they can positively influence and empower the communities within which they do business.

Nicolene Schoeman-Louw

Nicolene is also the Co-Founder and Managing Director of PocketAdvisor. And she is one of the skilled facilitators at PocketAdvisor. Nicolene’s involvement is a passion and means through which reliable legal information can be made available to more people.

Robyn Jackson

Robyn is a Director of PocketAdvisor. She is also one of the skilled facilitators at PocketAdvisor  Her collaboration with PocketAdvisor has a synergy with her drive to share skill-sets, make business principles more practically understood and contribute to creating ethical and values-based leaders to enhance the economy in our country.

Joyce Mashoane

Joyce is a serial entrepreneur, starting her first successful business venture as a teenager. She holds a number of leadership positions in service to her community, including a Passenger Representative in the Mangaung Joint Route Management Committee (PRM), Interstate and served on the JMRC committee between 2018 and 2020. She is based in the Free State, where for the last 15 years she has been in an office management position during the day whilst also pursuing her own entrepreneurial ambitions.

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